Back in the days of the first dot com boom, many people dreamt of the perfect online business model. You know the one… ‘Palm trees and palm top’. Someone else stuck in the drizzle while you rally the troops from the comfort of your hammock. Many CEO’s ended the 20th century worrying about burn rate rather than sunburn.
In hindsight experts say many of the celebrated dot com failures were flawed, throwing caution (and dollars) to the wind fuelled by massive IPO’s and VC investment. Lessons can be learnt from the bad old days…
and I’m ready and willing to give it a try!
